SimplyRem
Crafting your experience
Service · Graphic Design

Graphic Design

Brand identity, logo design, print, packaging, and marketing collateral from editorial-trained senior designers. Visual systems with the rigour of a magazine and the discipline of a brand book.

01 — Approach

How we engage.

Graphic design with the rigour of a magazine and the discipline of a brand book.SimplyRem creates brand identities, logos, print, packaging, and marketing collateral for companies whose visual identity has to do real work — earn trust in a pitch, stand out on a shelf, hold together across a hundred touchpoints. Our designers are editorial-trained: typography is a system, not a font picker, and white space is a decision, not what is left over. Every engagement is led by a senior designer and an art director working as a pair. No crowdsourced logos. No template recoloured and resold as a brand.Need interfaces, screens, or a digital product designed instead of brand and print work? That is our UI/UX product design practice — and the two share a design language, so your brand and your product feel like the same company.What we design
  • Brand identity & logo design — wordmarks, symbols, and complete identity systems built to scale from a favicon to a billboard, with the rationale documented so the brand survives the next hire.
  • Brand guidelines & visual systems — comprehensive brand books: logo usage, colour, typography, grid, imagery, voice, and the rules that keep every future touchpoint on-brand.
  • Print & editorial design — reports, brochures, lookbooks, magazines, and pitch decks designed and prepared for press, with real typesetting and real production knowledge.
  • Packaging design — structural and graphic packaging that performs on the shelf and survives the production line, with dielines and print-ready artwork.
  • Marketing & campaign collateral — ads, social templates, email, signage, trade-show, and sales material — a coherent system, not one-off files.
  • Rebrands & brand refreshes — evolving an identity that no longer fits the company it represents, with a rollout plan across every asset and channel.
  • Pitch & investor decks — narrative and visual design for the decks that have to land the round or the deal.
  • Illustration, iconography & motion — custom illustration, icon systems, and brand motion that give an identity a recognisable signature.
Why teams choose our graphic design services
  • Editorial rigour. Our designers come from publishing and product backgrounds. The work feels considered and composed — the difference between a brand that looks designed and one that looks decorated.
  • Senior-only delivery. A senior designer and an art director own the work — no juniors quietly billed at senior rates, no design-by-committee mush.
  • Systems, not one-offs. We design the rules, not just the artefact, so your team can keep producing on-brand work long after the engagement ends.
  • Production-ready, properly. Press-ready files, correct colour spaces, dielines, bleeds, and packaging that actually runs — because we know print and packaging production, not just the screen.
  • Strategy before decoration. We start with what the brand needs to communicate and to whom, then design to that. Pretty that does not say anything is not a deliverable.
  • One studio, brand to product. Our design language carries straight into your website, app, and product — backed by our UI/UX and website teams — so nothing feels stitched together.
  • Stay-on retainers. Most clients keep us on a monthly creative retainer for ongoing collateral, campaigns, and brand stewardship.
A new brand, a refresh, or just collateral — what do you need?We are honest about which one fits. A full brand identity is right when you are launching, repositioning, or have outgrown an identity built on the fly — you need a system, not a logo. A brand refresh is right when the foundation is sound but the execution has drifted or dated — you keep the equity and sharpen the expression. Collateral or campaign work is right when your brand is solid and you need senior hands to produce decks, packaging, print, or campaign assets that live up to it. Many clients start with identity and continue on a creative retainer — but we are happy to do focused collateral work against an existing brand.Our graphic design process1. Discovery & strategy (1 week)We learn the business, the audience, the competitors, and the positioning. We audit your existing assets and define what the visual identity actually needs to achieve before we design anything.2. Concept & direction (1–2 weeks)Distinct creative directions — not forty variations of the same idea — each with a clear rationale. We present the thinking, not just the picture, so you can choose with confidence.3. Design & refinementWe develop the chosen direction into a complete system — logo, colour, typography, imagery, and the core applications that prove it works in the real world. Refined in tight feedback loops, reviewed live with your team.4. Systemise & produceThe identity is codified into brand guidelines and production-ready assets — every file, format, and colour space your team and your printers need — with the rules that keep it consistent.5. Rollout & stewardshipWe help roll the brand out across touchpoints and, on retainer, keep producing on-brand collateral and campaigns as the company grows. A brand is a living thing; we help keep yours coherent.The tools & craft we bring
  • Identity & vector: Adobe Illustrator, Affinity Designer for logo and identity systems.
  • Layout & print: Adobe InDesign for editorial, brochures, reports, and press-ready production.
  • Image & retouching: Adobe Photoshop, Lightroom for imagery, retouching, and composition.
  • Packaging: dielines, structural design, mockups, and print-ready artwork for real production runs.
  • Motion & brand animation: Adobe After Effects, Rive, and Lottie for brand motion and animated logos.
  • Systems & handoff: Figma for design systems, shared libraries, and assets that hand off cleanly to your web and product teams.
  • Production knowledge: colour management, pre-press, paper and finishing, packaging substrates, and large-format signage.
Who we work withOur graphic design clients are typically funded startups that need a real brand to match their ambition, established companies whose identity no longer fits who they have become, product and marketing teams that need senior creative firepower without a full-time hire, and founders preparing the brand, deck, and collateral for a raise or a launch. We do our best work when the brief is ambitious — the brand matters, the bar is high — and the people on the other side care about craft as much as we do.Engagement models & pricing
  • Brand identity system — $20k–$120k, four to twelve weeks. Strategy, identity, logo, guidelines, and core applications.
  • Brand refresh — $12k–$50k, three to eight weeks. Sharpening an existing identity and updating key assets.
  • Print / packaging project — $5k–$60k, scoped by complexity and production requirements.
  • Pitch / investor deck — $6k–$30k, one to three weeks. Narrative and visual design for a deck that has to land.
  • Creative retainer — monthly, from $5k. Ongoing collateral, campaigns, and brand stewardship.
We are booking new design engagements one quarter at a time. Tell us about your brand — we respond to every brief within one business day.

02 — What's included

Every engagement ships with.

Senior lead

A 10+-year practitioner who stays on the work, end-to-end.

Design system

A scalable foundation, not screen-by-screen one-offs.

Production deploys

Fortnightly increments to a staging URL.

Documentation

Runbooks, ADRs, and onboarding materials.

03 — Process

Four phases. Always.

01

Discovery

1–2 weeks. Audit, listen, scope.

02

Design

2–4 weeks. Prototypes you can click.

03

Build

6–16 weeks. Two-week cadences.

04

Stewardship

Ongoing. Continuity beats handoff.

04 — Common questions

Frequently Asked Questions

How much does graphic design / brand identity cost?

A complete brand identity system from SimplyRem runs $20,000–$120,000 depending on scope — strategy, logo, guidelines, and core applications. A brand refresh is $12,000–$50,000, print and packaging projects $5,000–$60,000, and a pitch or investor deck from $6,000. Ongoing creative retainers start at $5,000 per month. We quote a fixed range up front once we understand the scope.

What is the difference between graphic design and UI/UX design?

Graphic design is brand and communication: logos, identity systems, print, packaging, and marketing collateral. UI/UX design is digital product: app and web interfaces, user flows, and interaction design. We do both, they share a design language, and many clients hire us for both so their brand and their product look and feel like the same company.

How long does a brand identity project take?

A full brand identity typically takes four to twelve weeks depending on scope and the number of applications. A brand refresh runs three to eight weeks, and focused collateral or a pitch deck can be one to three weeks. We work in clear phases — discovery, concept, design, systemise — with live reviews so you see the thinking at every stage.

Do you provide brand guidelines, or just the logo?

A logo on its own is not a brand. Every identity engagement includes brand guidelines — logo usage, colour, typography, grid, imagery, and voice — plus production-ready assets in every format your team and printers need. The guidelines are what keep every future touchpoint consistent long after we hand off.

Can you redesign / refresh our existing brand?

Yes — brand refreshes are a core practice. When the foundation is sound but the execution has dated or drifted, we sharpen the identity while preserving the equity you have built, then update the key assets and provide a rollout plan. We will tell you honestly whether you need a full rebrand or just a refresh — they are very different in cost and risk.

Do you handle print and packaging production, not just digital files?

Yes. We design and prepare press-ready and production-ready files — correct colour spaces, bleeds, dielines, substrates, and finishing — and we know print and packaging production, not just the screen. We can work with your printers and packaging suppliers or recommend ones we trust.

Will our team be able to keep the brand consistent after handoff?

Yes — that is the point of designing a system rather than a one-off. You receive brand guidelines, organised asset libraries, and templates your team can use to keep producing on-brand work. For teams that want ongoing senior hands, we also stay on a creative retainer for collateral and campaigns.

Can you design our pitch deck or investor presentation?

Yes. We design narrative-driven pitch and investor decks — from $6,000, usually one to three weeks — combining the visual craft with help shaping the story so the deck actually lands the round or the deal. It is one of the highest-leverage pieces of design a company can invest in.

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Tell us about your project. We reply within one business day.

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